Most of our visitors were looking for jobs in Trade/Sales, Marketing, HR (22.48%), followed closely by Information Technology (19.48%), and then almost equally (14-15%) by the Finance, Accounting, Logistics field as well as the Engineering, Technical field, Other fields requiring specialist qualifications and the Administration, Customer Service field.
More than 70% of our visitors have a university or college degree, with a high number of people with OKJ qualification (12.44%) and secondary education (12.23%). The number of people with a lower grade degree is low - they are typically still in secondary school (0.51%).
More than 60% of the visitors were university graduates, fresh graduates (25.99%), and professionals with a few years of experience (36.63%). However, personalized, targeted communication also helped to reach more experienced, senior workers (35-44 age group, 18.09%).
We have given visitors plenty of reasons to feel this way. And the feedback speaks for itself.
.69 %
of our visitors gave a positive (8, 9, 10) rating because they felt JOBVERSE was more than a job fair, with 22.13%(!) of them giving the event a maximum score.
According to the feedback of those who shared their opinions, almost half of the visitors (47.86%) spent 1-3 hours at the event, so it is very important that exhibitors attract the attention of visitors with their activity and openness at their stand, so that they will definitely visit them. However, with the additional programs (presentations, advice sessions, Health Island, experiential elements), we have successfully achieved that visitors spend up to almost half a day (3-5 hours: 32.27%, 5-7 hours: 9.22%) at JOBVERSE. Only the really motivated spent one or two whole days at the event (4.11%+3.69%), but the lowest percentage was of those who spent less than an hour at JOBVERSE.
In the questionnaire, which was sent out at the end of the event, we asked our visitors "Who would you most like to work for out of all the exhibitors at JOBVERSE?". Here's the the the popularity ranking based on the top 10 answers:
In addition to the technical programs, thousands of people also tried out the experiential elements. They took part in our JOBVERSE GO QR code hunting adventure game, watched 1-1 shows at the Utazó Planetarium, rode Nissin's bike for a delicious soup, tried their hand at PositionPark's interactive workstations or got involved with the House of Secrets's myriad games.
Almost 2/3 of the visitors came to the job fair because they were currently looking for a job. The majority of them were looking for full-time opportunities (46.44%), but there was also a significant proportion of people who were interested in part-time/internship/second jobs (15.59%). However, almost 40% of visitors (39.90%) wanted to visit a specific company that they were interested in and meet them in person. The complementary professional programs were also a major attraction (23.64%), and a particularly high proportion of those who, although not currently looking for a job, consider it important to find out about their future options (15.42%). The latter were typically students still in university or secondary school, or those returning to the job market or considering a change.
(More than one answer could be marked for this question).
Number of impressions:
3 464 831
Number of users:
1 057 760
Number of click-throughs:
30 807
Number of users arriving at the website:
23 660
Number of impressions:
804 312
Number of click-throughs to the website:
34 935
Number of users to the website:
24 763
Number of sessions logged and forwarded within the site:
25 763
Number of video views:
5 988 473
Number of followers:
10 100
Number of users clicking through to the website:
11 921
Highest number of video views during the campaign
1.2 million
Or see the job fair through the eyes of our visitors:
Meet the women who are consciously building their careers! After our event last autumn, we are proud to continue our WomanUP conference for women at JOBVERSE. The success of the previous event was impressive and this year we are committed to helping our partners successfully achieve their key performance indicators (KPIs)
