Standszám:
Your role in a nutshell:
The objective of the role is to provide commercial and technical support to Vodafone Business Germany in the execution of digital marketing campaigns, with a particular focus on Web Analytics, for B2B customers and transfer skills which will help Vodafone build a sustainable commercial marketing function.
What will you do:
Evaluate campaign performance, providing actionable insights, capturing learnings
Build campaign and digital asset performance dashboards
Provide suggestions for optimising the customer experience based on insights through Web Analytics and Datawarehouse Analytics
Lead continuous improvement: flag issues and gaps within analytics setup, provide inputs for improvements
Visualization of data via Tableau and Qlikview
Analyze of data coming from back-end systems like Datawarehouse
What you will bring to the team:
At least 3 to 5 years experience in a digital marketing, insight or analytics role
An established understanding of the modern digital marketing space (analytics, advertising, performance marketing etc.)
Good English language and communication skills
An analytical, data driven approach, including high numeracy, MS Excel skills, and familiarity with marketing metrics such as CR, CTR, ROAS, unique reach etc
The ability to gain and communicate insights from data
Understanding of agile methodology
Experience working with a web analytics tool such as Adobe Analytics or Google Analytics
Experience with data visualization tools such as Tableau, Google Datastudio, SQL etc.
In return we provide you with:
A dynamic environment where innovative ideas are always welcome
A collaborative community where your professional goals and work are supported by a diverse team
Access to internal trainings through Vodafone University and external trainings via other providers
A supportive internal coaching and mentoring culture
Opportunities to participate in company activities and Vodafone Foundation events
Corporate assets including a laptop and mobile phone with Vodafone RED subscription (unlimited voice, text message, and data within the EU)
Cafeteria package
Private Medical Services
Employee Assistance Program to support your wellbeing and mental health
Life and accident insurance
You can work remotely overseas for 20 days a year
16 weeks fully paid parental leave. This applies to all non-birthing partners who become parents due to birth or adoption
You and your family members can enjoy several discounts from our partners
You will be working in a hybrid model, which means 3 days working from home with 2 days office visit per week
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